Frazer Mackay
Step into a world where desert winds carry ancient secrets, names hold forgotten power, and destiny stirs in the quiet spaces between choice and courage.
Frazer Mackay advisory ltd.
I help organizations with business growth, change, strategy, and project delivery issues with my
decades of practical experience. My experience and logical reasoning help businesses with the
same principles that The Business Wheel is built on.
Having developed and delivered projects over 37 years, managed SME performance over 22
years, and assisted startups and new technologies over 7 years, I assist leaders to be more
insightful, enhance their performance, and achieve significant outcomes.
If your business requires strategic guidance, change advisory, and assistance in translating plans
into action, get in touch. I can provide you with practical and result-oriented guidance that will
be business-specific.
The Business Wheel
The Business Wheel is a practical and inspiring guide for entrepreneurs, managers, and anyone striving to build a successful enterprise.
Drawing on more than three decades of experience in leading and transforming businesses, the author shares his proven framework he has developed for analysing, improving, and sustaining performance.
At the centre of his method lies The Business Wheel: a simple yet powerful model built around three core questions: What are you offering, Who are you selling to, and How will you deliver it?By addressing these questions honestly, readers learn to clarify their purpose, strengthen their strategy, and create real value for customers.
Practical, motivational, and refreshingly direct, The Business Wheel provides a clear roadmap from start-up to sustained success.
Book Trailer
Inside the Journey
Moments from Frazer’s career hands-on work with businesses across industries. (Include pictures of the client while at work)
The Purpose Behind The Business Wheel
Through his book, The Business Wheel, Frazer shares the framework he developed after decades of real work and leadership. His goal is simple. To give business owners, managers, and entrepreneurs the tools they need to understand their organisation, strengthen their strategy, and drive long-term success.
Stories of Transformation
Real experiences from business owners, managers, and entrepreneurs how have worked with Frazer Mackay and applied The Business Wheel
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